Good morning, Amara

What are we looking at today?

Targeted Offers & Trends

Segment demographics, analyze purchase patterns, and dispatch WhatsApp campaigns.

Active Filter:

Segment Insight

69% of walk-ins

This demographic typically buys as a family group. Over 60% of their tickets exceed ₹5,000, concentrating on the premium Silk floors.

Reach & Cost

~4,250 Identified

Targeting this segment via WhatsApp marketing templates costs approximately ₹0.86 per message. Highly cost-effective vs paper mailers.

Campaign

Target Audience

Suggested Offer

Action

Pre-Festival Silk Preview ₹3,655 (via WhatsApp)

Family Shoppers (Last visit > 6mo)4,250 users

10% Off Silk Purchases > ₹10k

Gold Scheme Activation ₹1,565 (via WhatsApp)

Unenrolled High-Ticket Buyers1,820 users

Zero Making Charges on 1st Month